On oil palm plantations, some trees are top producers and others under-perform. But because the trees mature slowly, growers typically can’t tell the difference until three to four years after planting. Once mature, oil palm trees produce fruit for 20 to 30 years.
The qualities of Malaysian sustainable palm oil make it a newsworthy topic for television, radio, newspapers and magazines. Chefs and nutritionists have explained how to best use this sustainably produced oil in the kitchen. Dietitians and pharmacists have described how its rich nutrients may support health. Beauty experts have described its skin protecting and enriching benefits.
Also in the news are Malaysia’s forward-thinking sustainability policies. The Malaysian palm oil industry is one of the world’s most highly regulated agricultural sectors. The country is a leading producer of sustainable palm oil.
Learn from the experts in these media-based posts.
“Your non-fat lifestyle may be depriving your body of nutrients, and may actually be making you fat,” wrote Registered dietitian nutritionist Felicia Stoler.
In more than 270 media appearances last year, health experts suggested that Americans stock our pantries with Malaysian sustainable palm oil. More than 77 million of us may now be reconsidering nutrient-dense palm oil after reading and hearing about it in the media.
In the article, Cassiday explained that red palm oil is mildy processed. This enables it to retain, “beneficial components such as carotenes and antioxidants that are lost in traditional physical or chemical palm oil refining.”
Consumers, the article states, need to “read past the headlines, to the part that describes the research behind the claims.
Malaysian palm oil was highlighted in top women’s magazine Marie Claire in a weight-loss article that reached more than a million women.
We are fully supportive of responsible media and news reports that seek to inform and educate the public at large. In the current context, the information provided by the media has been inaccurate and misleading. The many nutritional benefits of palm oil are well documented but sometimes not so well known. We would be happy […]
I’d love for more people to use Malaysian palm oil this year. This wonderful, natural, plant-based saturated fat is a rich red oil brimming with vitamin E tocotrienols, alpha carotene, beta carotene and other carotenoids.
Some oils, such as olive oil, break down at high temperatures. Malaysian palm oil, however, has a high smoke point. This makes it suitable for frying, grilling and other high-heat applications.
Registered dietitian nutritionist Felicia Stoler is helping news organizations by giving clear, factual nutritional information to their audiences. She was recently featured on Baltimore’s National Public Radio affiliate WEAA’s Keep It Moving show.